About

After many years managing heavy engineering businesses, I took up rowing thanks to a chance conversation over a garden fence, with Ian Boyd of Tyne Rowing Club. Since then I have taken part in coastal, river and ocean rowing.

In 2018 I led a team row 3,000 miles across the Atlantic Ocean in the Talisker Whisky Atlantic Challenge (Worlds Toughest Row), crossing in a Guinness world record time of 42 days for a mixed four. In 2023 I completed a second crossing of the Atlantic in support of the charity Veterans at Ease.

It was whilst tackling a shortfall in funding for an arctic expedition that I recognised the long historical connection between adventuring and all types of drinks. I helped Jack Hopkins develop and marketing a themed gin as a way of raising funds and saw at first-hand how well customers responded to the gin's back story and the excitement surrounding the team’s expedition. It was clear that the adventure itself became a key part of the gin's USP and roll out success. 

This led me to develop my own business, the Adventurers Drinks Company, marketing drinks associated with modern day adventurers and explorers, the home to amazing drinks with authentic stories of adventure and exploration. The perfect gifts for those with an adventurous spirit.  

Phil Kite, Adventurer and Regular Bloke. 22nd May 2022

 

Miriam Payne and Jess Rowe

Seas the Day
Buy Seas the Day Pacific Ocean Rum

The Inspiration

Miriam Payne and Jess Rowe are currently undertaking their biggest challenge yet, a 8,000 miles row of Pacific ocean. Starting in Peru, South America, they are rowing to Australia.

Seas the Day Pacific Ocean Rum is inspired by Miriam and Jess and there record breaking attempt to row the pacific Ocean.

Miriam Payne, from a landlocked area of Yorkshire, hadn't been at sea until she rowed the Atlantic solo in 2022 in record time. With a degree in Physics with Astrophysics, she found she didn't quite have the temperament for academia so has since embarked on a life of adventure. Growing up on the family farm, she thrived in the outdoors. In college she climbed Mount Kilimanjaro, sparking her passion for adventurous exploits.
Jess Rowe, from Hampshire, is an adventurer passionate about the outdoors. She’s rowed the Atlantic, hiked England’s South West Coast Path, climbed Mount Kenya, and cycled across Spain. With seven years spent in yachting, she now supports navigation onboard superyachts globally, whilst working in her office based role in Chichester.
In April 2025 Seas the Day embarked on an adventure of epic proportions. They are attempting to row non stop and unsupported across the Pacific Ocean. It is a journey that will take them in excess of 8,000 miles as they traverse the wild waters between Peru and Australia.
Seas the Day have teamed up with The Outward Bound Trust in the UK to raise funds for the vital work that inspires young people to believe they can achieve more than they ever thought possible.

Ocean Rowing has given Miriam and Jess so much and they wanted to celebrate their Pacific Ocean Rowing attempt by creating Seas the Day Pacific Ocean Rum. A rum reflecting the immense challenge they have set themselves.

Adventures to Date

Miriam Payne

2022 - 2023 - Talisker Whisky Atlantic Challenge

Completed in 59 days 16 hours 36 minutes a race record for the fastest female solo.

Jess Rowe

2022 - 2023 - Talisker Whisky Atlantic Challenge

Completed in 42 days, 7 hours, and 18 minutes in a 4 all female crew crew, winning the women's class and the Murden Cup.

The Pacific Spirit

The British Royal Navy introduced a daily rum ration, known as a "tot," in 1731. This ration was given to sailors as a reward for their hard labor, a morale boost, and even as a form of medicine. 

Initially, the rum ration was given out neat, but it was later mixed with water to create "grog". 

The last day of the rum ration in the Royal Navy was July 28, 1970, and it is now known as "Black Tot Day". 

You can now get Seas the Day Pacific Ocean Rum online at the Adventurers Drinks Company.

Seas the Day Pacific Ocean Rum

Adventurers Drinks Co

Seas the Day Pacific Ocean Rum

Adventurers Drinks Co
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